Changing your ROAS and budget is key to keep you campaigns performing. With the Campaign manager it has never been easier.
Go to the Campaign manager and get the full list of campaigns.
Depending on which status your campaign have, you can manage different parts of the campaign.
- Draft: Drafts are campaign that is saved as drafts, with no bids requested for the campaign. You can edit everything, Name, Budget, ROAS and Product filters.
- Generating bids: At this stage the campaign is awaiting bids and will be put live soon, you are not able to do any adjustments to the campaigns at this stage.
- Live: When a campaign is live, you can only change Campaign name, Budget and ROAS. Budget is changed immediately, ROAS can take a few days to update since new bids need to be generated.
You can also paused the campaign from the drop down displayed below.
- Paused: Paused campaigns are campaigns that have been live previously and paused manually by you. When a campaign is paused, you can only change Campaign name, Budget and ROAS.
You can also put the campaign live again from the drop down displayed below.
Depending on what status the campaign is in,
you are able to change different parts of the campaign.
Changing budget or target ROAS
Simply edit the input you want change and press the Save and continue to next step button to apply you changes.
Changing budget will be applied to the Google Ads campaign immediately.
Changing the ROAS can take a from couple of hours - up to a few days, to be applied. Since new bids have to be generated.
Save and continue to next step-button will save and apply you changes.