1. Academy
  2. FAQ
  3. CoS (Cost of Sales)

Do you guarantee CoS?

We cannot guarantee CoS. Our AI works towards a CoS-goal over a 30 days span and will adjust bids to try to meet your goal.

If you have set too low of a CoS goal your volumes will be very low in the first months, so you have to consider your historic CoS first and then set a reasonable start CoS with BidBrain.